Strategic Air Command & Aerospace Museum - SR-71 Event

Project Summary

For the 2025 SR-71 Blackbird event at the Strategic Air Command & Aerospace Museum, located in Ashland, NE, Performance Digital was brought in to create a cohesive visual campaign that elevated the experience both inside and outside the museum.

The event centered around one of aviation’s most iconic aircraft, the legendary Lockheed SR-71 Blackbird, and the creative needed to reflect that level of prestige and history.

Wine Bottles

We partnered with Glacial Till Vineyard & Winery to design custom wine bottle labels exclusively for the event. The labels blended sleek, aviation-inspired design with the sophistication of a limited-edition release, creating a collectible piece that tied directly into the museum’s brand and the aircraft’s legacy.

Event Program / Pamphlet

Beyond the collaboration piece, we developed a fully designed event program built around a classified case file theme. Rather than a traditional pamphlet, the program was styled to feel like a declassified military document, reinforcing the mystery and historical significance surrounding the SR-71 Blackbird.

Inside, attendees could explore detailed information about the aircraft itself, learn about the pilots and crew who operated it, and follow the day’s event schedule. The layout combined historical storytelling with practical event guidance, allowing the piece to function both as a navigational tool and a keepsake.